Usability Testing

Test with real people. Do it often.

We have conducted over 150+ usability projects the last few years and have worked with over 2000 testers.

If your organization is committed to starting to conduct regular usability testing, we are here to support you with the cumbersome bits of this process. 

If you have been doing usability testing for a while but you could use some help to standardize your program and would like access to our research insights, we are here for you too.

We will help you:

  • Shorten the time to recruit suitable testers dramatically

  • Coordinate scheduling logistics and making incentive payments to test participants

  • Leverage the  insights from our growing body of knowledge


Use our testing participant pool today 

We have been actively recruiting for a Canada-centric, usability testing participant pool that now has over 2000 active and available testers that may fit your criteria. Recruiting from this pool can take as little as a few hours. Your testing can be planned and executed in a few days or weeks. 

Let us recruit testers for your specialized needs 

If you have a need for testers with very specific attributes to match your organization’s target clients or your mandate, we also have you covered. We have recruiters who have become very good at finding Canadians with very specific attributes (for example: Indigenous people living on reserves OR business owners and accountants).  

Why it matters 

Canadian citizens (your clients) expect more 

  • COVID-19 taught everyone that we can do more and better with on-line services. 

Fiscal responsibility 

  • More intuitive interfaces that are optimized for fast, error-free task completion will move your clients from the much costlier channels of in-person service and call centres. This will free up your budget for more services and save on your support costs. Conducting usability testing during the design and development cycles will also reduce overall development costs.  

Being inclusive is not optional

  • Government has a mandate to serve everyone. We all want to do a better job of being inclusive and accessible. Conducting usability testing with users from minority and marginalized populations is an important part of developing sites and applications that are bilingual, accessible, and inclusive. 

We all want to do better work 

  • We know you take pride in the work that you do, and we want to help you and your team to meet the high standards that you have set for yourselves. 

Avoid public failures 

  • Launch day failures and public embarrassment are avoidable. Investing in usability testing as well as in good design and development practices can help you avoid having to respond under stress to suboptimal performance. 

If you would like to sign-up as a tester for our usability testing participant pool…

Find more information here.